News Release

Despite challenges, Utah’s tourism industry reports record visitation and spending in 2021

Latest report makes note of continuing labor shortages, lower international visitation, inflationary headwinds

 February 15, 2023 (Salt Lake City)— Utah’s travel and tourism industry saw record visitation and spending in 2021, according to the latest annual industry report released today by the Kem C. Gardner Policy Institute. The report notes that 2021 visitor spending was up 49.5% from 2020 to a record $10.56 billion.

“Visitor spending returned to pre-pandemic levels in 2021 and remained strong through the first part of 2022,” says Jennifer Leaver, Senior Tourism Analyst for the Gardner Institute. “However, Utah’s travel and tourism industry continues to face challenges including a service-industry labor shortage, the continued lag in international visitation, and inflationary headwinds.”

Key findings from the report include the following:

  • Spending—Visitors spent a record $10.56 billion in the Utah economy in 2021, a